Design as a Tool to Counter Structural Oppression

Research that focuses on co-designing socio-cultural technologies, practices, and policies

Design Publication Award Winner

Sheena Erete
Associate Professor, School of Design
College of Computing and Digital Media
DePaul University

Natasha Smith-Walker – Project Exploration
Caitlin Martin

There has been a recent push in technology design to consider social implications of technology design — both historical, current, and future. In resource-constrained communities, there have been historical policies and practices (e.g., redlining, over-policing) that have created concentrated poverty, increased unemployment, and a lack of adequate and equitable educational, housing, and health opportunities. However, several local community-based organizations have taken the initiative to address their communities’ challenges regarding issues such as safety and education. In my work, I have focused on several projects in this vein, where I co-design technologies, practices, and policies with community residents and organizations to support their efforts to counter social issues that are a result of long-term structural oppression. Specifically, two projects that demonstrate my commitment are (1) our co-design and evaluation process of a mobile application to support violence prevention efforts by street outreach workers and (2) the evolution of Digital Youth Divas, our program that encourages middle school Black and Latina girls to engage and participate in STEAM experiences, to a community-wide program that focuses on the transformation of informal learning environments using design practices and data. The first project is an example of how to design with organizations that intentionally attempt to counter traditional policing practices by law enforcement by taking a community-led approach to public safety in neighborhoods that experience high violence. The second project illustrates how we can address policies and infrastructure that create barriers for Black and Latina girls and their families to engage in informal learning opportunities. Insights lead to a discussion regarding how we as designers and researchers can intentionally support community-based counter structures to make a long-term, sustainable impact on communities that have historically faced systemic oppression.

Erete, S., Thomas, K., Nacu, D., Thompson, N., Dickinson, J., Pinkard, N. (2021). “Applying a Transformative Justice Approach to Encourage the Participation of Black and Latina Girls in Computing.” ACM Transactions on Computing Education (TOCE).

Dr. Sheena Erete is a designer, researcher, educator, and community advocate, whose research focuses on co-designing socio-cultural technologies, practices, and policies with community residents to amplify their local efforts in addressing issues such as violence, education, civic engagement and health. The objective of her work is to create more just and equitable outcomes and futures for those who have historically and who currently face structural oppression. Her research has won several best paper awards in top venues such as ACM CHI, CSCW, and SIGCSE as well a diversity and inclusion award for her collaborative work dissecting oppression that exists in the field of computing, HCI, and design. Her research has been supported by the National Science Foundation, Illinois Criminal Justice Information Authority, and several philanthropic foundations including the Polk Bros. Foundation, Pritzker Pucker Family Foundation, and McCormick Foundation. She is currently an associate professor in the College of Computing and Digital Media at DePaul University in Chicago, IL where she also co-directs the Technology for Social Good Research and Design Lab. Dr. Erete received Bachelor of Science degrees in Mathematics and Computer Science from Spelman College. She received a Masters in Computer Science from Georgia Tech and a Ph.D. in Technology & Social Behavior from Northwestern University.

The 2021 Design Incubation Communication Design Awards

2021 Design Incubation Educators Awards competition in 4 categories: Creative Work, Published Research, Teaching, Service

Congratulations to the recipients of the 2021 Communication Design Awards!

Scholarship: Creative Works

Unawarded

Scholarship: Published Research

Published Design Research Award Winner

Design as a Tool to Counter Structural Oppression

Sheena Erete
Associate Professor, School of Design
College of Computing and Digital Media
DePaul University

Natasha Smith-Walker – Project Exploration
Caitlin Martin

Category: Teaching Award

Design Teaching Award Winner

Social Design: Bridging Two Continents Through Collaboration and Innovation

Neeta Verma
Associate Professor
University of Notre Dame

Design Teaching Award Runner Up

Semiotics Studio
Aggie Toppins
Associate Professor
Sam Fox School of Design and Visual Arts 

Washington University in St. Louis

Category: Service Award

Service Design Award Winner

Uttar Pradesh’s First Breastfeeding Cubicle

Sarah Tanishka Nethan
Researcher
Community Empowerment Lab 

Shatarupa Bandopadhyay, Former Art Fellow, Community Empowerment Lab

Abdul Qadir, Graphic Designer, Community Empowerment Lab

Aarti Kumar, CEO, Community Empowerment Lab

Vishwajeet Kumar, Principal Scientist, Community Empowerment Lab

Category: Graduate Work

Unawarded

2021 Jury

  • Gail Anderson, School of Visual Arts, New York
  • John Bowers, School of the Art Institute of Chicago, Illinois
  • Lesley-Ann Noel, North Carolina State University, North Carolina
  • Maria Rogal, University of Florida, Florida
  • Lucille Tenazas, Parsons School of Design, New York
  • Teal Triggs (Chair), Royal College of Art, London

Biographies

GAIL ANDERSON

Gail Anderson is an NYC-based designer, educator, and writer. She is Chair of BFA Design and BFA Advertising at the School of Visual Arts and the creative director at Visual Arts Press. Anderson has served as senior art director at Rolling Stone, creative director of design at SpotCo, and as a designer at The Boston Globe Sunday Magazine and Vintage Books. She has taught at SVA for thirty years and has coauthored 15 books on design, typography, and illustration with the fabulous Steven Heller. 

Anderson serves on the Citizens’ Stamp Advisory Committee for the US Postal Service and the advisory boards of Poster House and The One Club for Creativity. She is an AIGA Medalist and the 2018 recipient of the Cooper Hewitt, Smithsonian Lifetime Achievement Award for Design. Her work is represented in the Library of Congress’s permanent collections, the Milton Glaser Design Archives, and the National Museum of African American History and Culture.

JOHN BOWERS

John Bowers is chair of the Visual Communication Design department at the School of the Art Institute of Chicago. Through making, writing, and teaching, he explores issues of individual and collective identity. His making practice repurposes newspapers from public to private record, and billboard paper into forms that address their underlying targeting strategies and have been sold through Printed Matter. He worked as a Senior Identity Designer at Landor (San Francisco) during the dot-com bubble. His professional work has been published in 365: AIGA, Communication Arts, ID, and Graphis. His writing includes “A Lesson from Spirograph,” (Design Observer), Introduction to Two-Dimensional Design: Understanding Form and Function, Second Edition (Wiley), and Visual Communication Design Teaching Strategies, which isposted on the AIGA Educators Community website. He has been a curriculum consultant and visiting designer in the US, Canada, and Sweden.

LESLEY-ANN NOEL

Dr. Lesley-Ann Noel is a faculty member at the College of Design at North Carolina State University. She has a BA in Industrial Design from the Universidade Federal do Paraná, in Curitiba, Brazil, a Master’s in Business Administration from the University of the West Indies in Trinidad and Tobago and a Ph.D. in Design from North Carolina State University. 

Lesley-Ann practices design through emancipatory, critical, and anti-hegemonic lenses,  focusing on equity, social justice, and the experiences of people who are often excluded from design research, primarily in the area of social innovation, education and public health. She also attempts to promote greater critical awareness among designers and design students by introducing critical theory concepts and vocabulary into the design studio e.g. through The Designer’s Critical Alphabet.

She is co-Chair of the Pluriversal Design Special Interest Group of the Design Research Society.

MARIA ROGAL

Maria Rogal is a Professor of Graphic Design and founding director of MFA in Design & Visual Communications at the University of Florida. She is the founder of D4D Lab, an award-winning initiative codesigning with indigenous entrepreneurs and subject matter experts to support autonomy and self-determination. After over a decade working with partners in México, she cofounded Codesigning Equitable Futures to foster respectful collaborations among the university and local community in Gainesville, Florida. She continues to speak and write about social and codesign, recently presenting at Pivot 2020, and co-authored “CoDesigning for Development,” which appears in The Routledge Handbook of Sustainable Design. Her research has been funded by AIGA, Sappi, and Fulbright programs, among others, and her creative design work has been featured in national and international juried exhibitions.

LUCILLE TENAZAS

Lucille Tenazas is an educator and graphic designer based in New York and San Francisco. Her work is at the intersection of typography and linguistics, with design that reflects complex and poetic means of visual expression. She is the Henry Wolf Professor of Communication Design at Parsons School of Design and was the Associate Dean in the School of Art, Media and Technology from 2013-2020. She taught at California College of the Arts (CCA) for 20 years, where she developed the MFA Design program with an interdisciplinary approach, focusing on form-giving, teaching and leadership.

Lucille was the national president of the AIGA from 1996-98 and was awarded the AIGA Medal in 2013 for her lifetime contribution to design practice and outstanding leadership in design education. She received the National Design Award for Communication Design by the Cooper Hewitt Smithsonian Design Museum in 2002. Originally from Manila, the Philippines, Lucille studied at CCA and received her MFA in Design from Cranbrook Academy of Art.

TEAL TRIGGS (CHAIR)

Teal Triggs is Professor of Graphic Design and leads on the MPhil/PhD programme in the School of Communication, Royal College of Art, London. As a graphic design historian, critic and educator she has lectured and broadcast widely and her writings have appeared in numerous edited books and international design publications. Triggs’s research focuses on design pedagogy, criticism, self-publishing, and feminism. She is Associate Editor of Design Issues (MIT Press) and was founding Editor-in-Chief of Communication Design (Taylor & Francis/ico-D). Her recent books include: co-editor with Professor Leslie Atzmon of The Graphic Design Reader (Bloomsbury), author of Fanzines (Thames & Hudson)and the children’s book The School of Art (Wide Eyed Editions) which was shortlisted for the ALCS 2016 Educational Writer’s Award. She is Fellow of the Design Research Society, International Society of Typographic Designers and the Royal Society of Arts.

Exploring the Research Map: Thoughts on Design Research Investigations

An Affiliated Society Meeting at the 110th Annual CAA Conference

Join Design Incubation – Business Meeting on Thursday, March 3, 2:00 PM – 3:00 PM at the 110th Annual CAA Conference. Free and open to the public.

Design Incubation Directors Jessica Barness, Liz DeLuna, Camila Afanador-Llach, and Dan Wong will moderate a discussion on the mapping of design research and its development trajectory.

Design Incubation recently launched a new initiative to map current activities in Communication Design Research and Scholarship (R&S). We kicked off this project at the international Design Research Society (DRS) Festival of Emergence 2021, and workshopped a second phase with AIGA DEC November 2021. This map is a collaborative, living, visual document that will further establish historical precedents and future trajectories for Communication Design R&S. Join us as we share progress, generate dialogue, and continue to shape this project.

Academic Marginality and Exclusion for Graphic Design Educators of the United States

Visual design education is rapidly shifting from Western and print-centric to diversifying with emerging technology and globalization

Yeohyun Ahn
Assistant Professor
University of Wisconsin-Madison

Graphic Design has been a predominantly white and European-centric academic area deeply rooted in Bauhaus, a German art school from 1919 to 1933, combining crafts and the fine arts to approach constructive and universal design for mass production. It has dominated modern graphic design for over 100 years. Now visual design education is rapidly shifting from Western and print-centric to diversifying with emerging technology and globalization. This research aims to create original and impactful exhibition design and research opportunities (symposium) for academically underrepresented and marginal graphic design educators in the United States. The study investigates the future of visual design education and research, crossing boundaries among creative coding, 3d printing, Guerrilla projection, speculative design, sound, data visualization, augmented reality with activism, and cultural identity impacted by globalization. It results in an original exhibition design that frames a newly curated exhibition. The curated exhibition invites sixteen outstanding visual design educators of the US who are highly regarded but academically undervalued and depreciated from conservative, homogenous, and print-centric professional graphic design communities. The design methodology, Design Thinking, is employed to create the user-friendly and inclusive interface design for the virtual reality gallery. The virtual exhibition brings global exposure and tap into an extensive network of academically underrepresented graphic design educators and underserved audiences. The exhibition visitors gain new in-person and immersive virtual experiences for evolving graphic design. It incubates new visual design perspectives being open-minded, alternative, diverse, and inclusive visual communication design education, practices, research, and communities of the US.

This research was presented at the Design Incubation Colloquium 8.2: Annual CAA Conference on Thursday, March 3, 2022.

The Black Experience in Design

An anthology featuring a range of perspectives from a Black/African diasporic lens.

Kelly Walters
Assistant Professor
Parsons, The New School

Anne H. Berry
Assistant Professor
Cleveland State University

This research was presented at the Design Incubation Colloquium 8.2: Annual CAA Conference on Thursday, March 3, 2022.

The Black Experience in Design, is a forthcoming anthology co-authored by Anne H. Berry, Kareem Collie, Peni Laker, Lesley-Ann Noel, Jennifer Rittner and Kelly Walters. Featuring over 50 design contributors, this book centers a range of perspectives, teaching practices, and conversations from a Black/African diasporic lens. Through the voices represented, this text exemplifies the inherently collaborative and multidisciplinary nature of design, providing access to ideas and topics for a variety of audiences, meeting people as they are and wherever they are in their knowledge about design. The aim of this presentation is to share highlights from The Black Experience in Design and demonstrate its impact on current design discourse. Ultimately, The Black Experience in Design serves as both inspiration and a catalyst for the next generation of creative minds tasked with imagining, shaping, and designing our future.

This research was presented at the Design Incubation Colloquium 8.2: Annual CAA Conference on Thursday, March 3, 2022.

A Theory of Design Identity

We are moving away from melting pot identity metaphors toward the idea of a rainbow

Colette Gaiter
Professor
Departments of Africana Studies and Art & Design, University of Delaware

Racial and other identity connotations are essential in design and visual communication analysis. Just as historical and economic conditions contextualize designed objects, omitting identities causes incomplete and biased design history. A look at the designs commissioned for the 2021 Oscars examines how minimizing some designers’ identities when talking about their work creates de-facto hierarchies and inside/outside attitudes toward creators.

Generally, unless a visual communication product is clearly biased in its presentation and intent, embedded social connotations are considered benign. Examining all identity representations is essential for insightful design analysis. In the news coverage examples presented, the Black designer’s heritage is most clearly connected to elements in his work.

“Design Identity Theory” is analogous to applying Critical Race Theory to law practice. Expanding Laswell’s Model of Communication that considers (1) Who (2) Says What (3) In Which Channel (4) To Whom (5) With what effect?, a thorough analysis of “Who” and “To Whom” would include all socially defining identities. Analysis does not automatically imply bias but expands historical and cultural context. Explicitly naming aspects of all designers’ backgrounds deflects stereotyping by foregrounding identity’s complexity.

We are moving away from melting pot identity metaphors toward the seemingly trite but accurate idea of a rainbow, where colors blend but are still individually visible and essential to the entire effect—acknowledging and celebrating difference. “Design Identity Theory” fills in historical gaps, expands culture, and helps build a more equitable society.

This research was presented at the Design Incubation Colloquium 8.2: Annual CAA Conference on Thursday, March 3, 2022.

Interdisciplinary Human-Centered Design Research – Overcoming Practical Challenges Before and During The Pandemic Time – A Pragmatic Approach to Design Education and Practice

A project to improve VA technology for veterans with spinal cord injuries

Sam Anvari
Assistant Professor
California State University Long Beach

This presentation proposal covers the practical approach and various pedagogical measures taken to form a team of fourteen students and two faculty from Graphic Design and Psychology to improve VA technology for veterans with spinal cord injuries. This multidisciplinary project is ongoing research between California State University Long Beach, the Spinal Cord Injuries and Disorders (SCI/D) Center at the Long Beach VA Hospital, and the device manufacturer, Accessibility Services, Inc. in Florida. The project’s goal is to improve the design usability of the Environmental Control Unit (ECU), which patients with SCI/D use to complete everyday tasks such as making a phone call, calling the nurse, controlling the TV, adjusting the bed, etc. The project started in 2019 by performing heuristic evaluations on the ECU device with a team of seven students and faculty from psychology, health science, and graphic design. Findings from this work identified system elements needing improvement for better user experience and visual interfaces design.

Despite the pandemic and its associated lockdown conditions, the research team successfully transitioned to the project’s next phase, design A/B testing, online. The faculty leaders scheduled virtual weekly meetings with the team and developed an alternative plan to continue the project. In 2020, students worked tirelessly to a digital prototype of the device that is accessible remotely online within the safe space of the home. The ECU device’s online prototype made it possible for the research team to apply design changes and prepare for remote user testing. In the meantime, the research team grew more extensive, with five students from the graphic design program, eight students from the Psychology Human Factors program, and another two students from the university’s undergraduate research opportunity program (UROP). This presentation will discuss various tools and methods for human-centered applied design and networking with the industry.

This research was presented at the Design Incubation Colloquium 8.2: Annual CAA Conference on Thursday, March 3, 2022.

Colored Bodies: Cultural Constructs in Standard Color Theory Pedagogy

Some of the most problematic aspects of standard color theory education

Aaron Fine
Professor
Truman State University

Color theory is often presented as a purely formal matter, with no suggestion that the color we are speaking of might apply to our bodies and all that they entail in terms of race, class, and gender. Despite the availability of focused research on isolated aspects of this problem, and more inclusive chapters being added to standard color theory textbooks, our default mode is to privilege a narrative that invokes the color science of Isaac Newton. We often imply that color wheels, primaries, and secondaries are universally applicable phenomena. But the truth is that each of these is a cultural construct with at best a tenuous connection to the natural laws of physics. And when Winckelmann stated, in his discipline founding writings, that “a beautiful body will, accordingly, be the more beautiful the whiter it is” he made perfectly clear that the more (or less) white bodies he was speaking of were our own. 

Drawing on content from my recently published book Color Theory: A Critical Introduction, I will discuss briefly some of the most problematic aspects of standard color theory education and suggest some of the ways we might improve our theory, practice, and pedagogy in this area. Topics include the rise of colorimetry in the mid 20th century, the embrace of spiritual notions about color, and colonialist views of certain cultures being more “colorful” than others. Grounded in scholarly research this presentation is relevant to design theory and pedagogy, but also has implications for creative practice. 

This research was presented at the Design Incubation Colloquium 8.2: Annual CAA Conference on Thursday, March 3, 2022.

Architecture and Design Students Envision the Post-COVID Built Environment

How designers can prepare for the next pandemic by looking at it as a human-centered design initiative

Denise Anderson
Assistant Professor
Michael Graves College, Kean University

Craig Konyk
Associate Professor
Michael Graves College, Kean University

Kylie Mena
Michael Graves College, Kean University

Varrianna Siryon
Michael Graves College, Kean University

Humanity will call upon architects and designers to respond to the resulting modified human behaviors and built environment in the post-COVID-19 world. These areas include the need for flexibility of public spaces and interior layouts, rethinking product designs, and strategies for informational campaigns and digital safety platforms using an integrated design approach.

In spring 2021, a team of interdisciplinary students and faculty at the Michael Graves College were awarded a grant to explore how designers can prepare for the next pandemic by looking at it as a human-centered design initiative. The objective was to utilize the expertise areas of Architecture, Graphic Design, Industrial Design, and Interior Design to research the pandemic’s effects on public spaces and propose design strategies to improve communities. For example, as part of a university-wide initiative on pandemic research, students proposed design solutions for the safe opening of Kean’s childcare center.

In the summer, as the world managed and changed due to the Delta variant and the anti- vaccine movement, further investigations into two areas hit hardest by the pandemic were explored: education and mental health. Extended research was conducted on special needs children and the increased anxiety that led to panic buying.

The presentation will examine the interdisciplinary design thinking process and solutions for the childcare center. It will present methodology soliciting support in undergraduate and graduate courses to identify pandemic-related problems and solutions. Furthermore, it will answer how design and architecture can help envision what communities need to manage and thrive in a post-COVID-19 environment.

This research was presented at the Design Incubation Colloquium 8.2: Annual CAA Conference on Thursday, March 3, 2022.

Pakistani TVCs: How Local Advertisers are Coding Messages for Young Consumers

In Pakistan, 66% of households have at least one teenage consumer

Nida Ijaz
Lecturer
Ph.D. Scholar (Fine Arts) in Research Center for Art & Design, Institute of Design & Visual Arts, Lahore College for Women University, Pakistan

Advertisement is one of the major factors for a company to make it successful, unbeatable, and unforgettable. At the same time advertisement can play this role completely contrary ailment and advertisers know how to sell the product. They attach the product to the emotions, bonding, and happiness of a family or an individual.

TVCs code messages for consumers as it is essential to monitor the delivery of the coded message and what is the impact on the young consumers after listening and seeing these advertisements, which leads to devastating behavior in the lifestyle of young consumers.

The content analysis method has been used on dialogues of TVCs which has been on-air in the local channels of Pakistan. We surveyed those brands’ advertisements that target children as their consumers to find what they feel about those advertisements and what message they perceived from them. As a reference, we discussed the Lifebouy shampoo, hand wash, and Horlicks advertisements as they are FMCG and targets young consumers from the age of 4 to 11 years.

In Pakistan, 66% of houses have at least one teenager as a buyer and they cannot handle the increasing blitz of advertising. Young minds cannot understand the meaning of advertisements and can easily be manipulated. This research reveals how showcasing the bully’s behavior and portraying negative messages can affect the child’s life. Moreover, how impulsive exposure to advertisements is making them more materialistic.

This research was presented at the Design Incubation Colloquium 8.2: Annual CAA Conference on Thursday, March 3, 2022.