Typographic Thresholds: Addressing Climate Urgency

Design methodology and outcomes for two projects—a group exhibition and a large-scale installation.

Megan Irwin
Assistant Professor
Washington University in St. Louis

As the climate crisis accelerates, designers are faced with pressing questions concerning how design contributes to awareness and action. Typography—bridging language and visual form—offers a unique capacity to make environmental issues tangible. This presentation examines how experimental typographic practice—through material processes, formal disruption, and spatial installation—can move beyond representation to translate the urgency and complexity of our ecological moment.

This presentation features design methodology and outcomes for two projects: Climate for Change and Tipping Point. Climate for Change, a group exhibition addressing the current environmental emergency, employed an expressive typographic language across the exhibition design. Physical manipulations with water and melted letterforms worked alongside digital experiments to distort and dissolve type—evoking themes of fragility and urgency. The typography disintegrates and then rebuilds, carrying an additional message of change, restoration, and hope.

Tipping Point, a large-scale typographic installation, evolved from research on ecological thresholds. The typography spans a grid of 25 panels, each representing a vulnerable environmental system. As viewers engage with the work, panels flip and disrupt the typography, triggering a transformative cascade of events from the wall to the floor. This participatory experience invites action and reflection upon this ecological instability.

Together, these projects demonstrate typography’s power to engage the public with urgent climate issues. By synthesizing language and visual form, designers can mediate between scientific discourse and public understanding—offering frameworks for reflection, engagement, and collective action.

This design research is presented at Design Incubation Colloquium 12.2: Annual CAA Conference 2026 (In-person only) on Thursday, February 19, 2026.

The Design and Branding of a Project

Anita Giraldo
Assistant Professor
Communication Design
New York City College of Technology, CUNY

Steel Ice & Stone is an interactive installation consisting of nine 3 x 4” backlit photographic images, each equipped with a dedicated sensor-driven sound unit which play back nine sound compositions. It was first exhibited in December 2013 at ArtWorks Trenton, followed by its Brooklyn exhibition at the Gowanus Ballroom in June 2014.

The work employed various forms of social media for its promotion and funding, most notably a successful Kickstarter. Attaining this form of funding was a complex task requiring agile strategies across a system of social media outlets, all designed to further the brand of the work.

The ultimate goal was to build the most appropriate target audience—a fan base—who would identify so strongly with the project that they would fund it, attend its exhibitions and buy an artwork from the installation.

This research was presented at the Design Incubation Colloquium 1.3: Parsons The New School on Tuesday, December 2, 2014.